As a child, I remember going to a book sale where Penguin books were sold. When I saw the sign “Penguin Book Sale”, I immediately imagined a room full of books just about penguins and was all in. Maybe there would be a real penguin to go along with the theme! After perusing the books and seeing all sorts of titles, I realized that they all had the Penguin logo and, for the first time, understood the concept of a publisher and a mascot.

I begged my parents to buy me one of Willard Price’s adventure books – any of them – Lion Adventure, Whale Adventure, Tiger Adventure. I was ushered over to the used book section, where, to my great delight, I found a softly-used, in-our-budget version of Tiger Adventure. Going to that weekend book sale became a part of my routine and, over the course of a year, I had accumulated dozens of animal and nature (Volcano Adventure!) books, all the Little House on the Prairie Series and many Nancy Drew novels. For hours I would lose myself in them joyfully, not knowing that I was learning at the same time.

My business vision is to make it easy to learn, grow, become better through education – a one-off class, a certification or degree, a conscious decision to improve a rough edge. I want to make it easy for organizations and individuals to support or participate in education, to witness people -of all ages- getting joyfully lost in learning; inspired to do more, be more, and learn more.